In this edition of the Split Test Reports, we’ll be sharing the results of 2 more split tests:

For the first test, we are comparing the length of $1.00 Trials for membership sign-ups, how does it affect the conversions, as well as the amount of cancellations and refunds for the different trial time frames.

For the second test, we were seeing what worked better on our hidden buy buttons, is it better to pop at the offer or for the average time on the page, who gets more clicks to the order forms and do they convert?

You’ll definitely want to see these results – but most importantly, test them for yourself.