Email list building tips are as valuable as cash, once businesses consider the meaning behind their subscribers. More email list subscriptions lead to more opt-ins, more opt-ins lead to more sales, and more sales lead to an impressive bottom line.
Marketers know this and have been searching for ways to build mailing lists without having to pay out of pocket for traffic generation and a larger web presence. That’s why Digital Marketer has created another one of their informational RAW Trainings called “How to Double Your Subscribers Without Doubling Your Traffic.”
DM RAW Trainings are offered to Digital Marketing Labs members as live webinars, which are recorded and available on DigitalMarketer.com for full-time reference. Each one involves a different topic relevant to the trends and tools that emerge from the world of online marketing.
This RAW Training edition is presented by Ryan Deiss, founding publisher at Digital Marketer. Through daily research and analysis, the team at DM has discovered the keys to increasing opt-ins with the traffic that a website already gets. Deiss shares the ten best practices that DM has found to explode email list numbers.
The “Double Your List” RAW Training focuses on conversion rate optimization and is based on proven strategies that are really easy to execute. It gives advice on things to do, and things to definitely NOT do. Plus, it explains the reasoning behind people’s opt-in decision-making.
The consumer research firm Chadwick Martin and Bailey conducted the 2011 Consumer Pulse, which produced the “10 Facts about How and Why Consumers Like and Subscribe” report. In it, they attest to the fact that personal attention to customers gives small local businesses an edge online.
Two of the most telling facts were:
- People sign up for email lists to deepen their relationships with you and to get discounts, promotions, and exclusive content.
- Over-emailing and irrelevant content are the top reasons people unsubscribe from mailing lists.
What the report doesn’t say is how to build an email list with innovative marketing techniques and persuasive offers. How much equates to “over-emailing?” What sort of exclusive content or discounts work best? Digital Marketer provides all this and more with the “Double Your List” RAW Training.
Boosting email lists isn’t rocket science, but it can sometimes be less clear how and why somebody decides to become a subscriber. By understanding the minute details that make big differences, online marketers are able to double their mailing lists, and focus their marketing budgets and efforts elsewhere. The email list building tips in “Double Your List” can’t be beat. To find out more information on the DM Labs membership and the RAW Training, go to http://digitalmarketer.com/raw/how-to-double-your-subscriber-list-without-doubling-your-traffic/.