Hey Guys,
It’s almost Turkey Day… which means you’re probably going to be spending a lot of time in airports, hiding out from relatives, and relaxing on the couch — all of which are great times to catch up on some reading. At least, that’s what I like to do when I get a break in the action.
Actually, there’s just something about waking up from a turkey-induced coma that can give you a completely fresh perspective. Here are a few of the articles, blog posts, etc. that I’ve got bookmarked to read over the next few days:
Best Buy’s Amazon Price Match is a $400M All-in Bet it Can’t Win – Best Buy is screwed… sorry Geek Squad fans. The next round of winners will be online retail channels who go offline. Walmart has enough momentum to compete with Amazon, but boring retailers that make their money by being the low-priced leaders (but then upselling extended warranties and junk like that nobody wants) are doomed.
Attention, Authors: I Tripled My Royalties, and You Can Too – Sure Tucker’s “fratire” books aren’t for everyone, but there’s no arguing that the man’s a marketing genius… not to mention a two-time NY Times bestseller. I don’t care what your royalty checks look like, I bet you’d like to triple them.
HuffPo is Not for Sale, Except Maybe at the Right Price – AOL can’t sell The Huffington Post, can they? I mean, they just freaking bought it last year… Plus, HuffPo is one of the only high-traffic properties that AOL has right now. But then, everything’s for sale at the “right price.” Isn’t it?
Book Apps: Why Are We Still Calling Them Books? – I actually don’t have a problem with calling digital books “books,” even though they feature interactive content. It’s the very unsexy term “e-books” that I have a problem with. “E-books” just doesn’t convey enough value.
Want to weigh in on any of these topics? Wanna add any items to my reading list? Leave me a comment!
Talk soon,
Ryan Deiss
Publisher, DigitalMarketer.com
Josh is the managing editor of Digital Marketer, as well an aspiring novelist. Find out more about what Josh is working on on 
5 comments
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Thanks,
Karen
Really like this new kinda email you've taken to issuing recently. The two articles / posts on publishing were fascinating. Enjoyed them both very much. Not yet had time to check out the others. Best Wishes from the UK.
How do you register and the cost please.
I'm responding to "Book Apps: Why Are We Still Calling Them Books?" In April, one month after Apple released their iBook Author software, my husband I began our first project, a digital restoration of the 1912 version of Black Beauty, The Autobiography of a Horse by Anna Sewell with illustrations by Cecil Aldin. You can see it at http://bit.ly/PSMEjs . Learning the software was no harder than learning to use a word processor. Although we chose not to use all the multi-media features of iBook Author because we wanted to retain some of the vintage feel of the original, including more sound or video elements would have been easy. There is no reason why any determined individual couldn't publish a very professional looking book/app. The challenge is in letting the world know about it!
Hi Cal! Were you looking to register for the Traffic & Conversions Summit? Here's the link: http://drivingtraffic.com/news-banner