We Build Better Marketers. Period.

Whether you’re a beginner looking for a place to start or a seasoned veteran looking to uplevel your skills, DigitalMarketer Lab has everything you need TO GET MARKETING DONE.

Whether you’re a beginner looking for a place to start or a seasoned veteran looking to uplevel your skills, DigitalMarketer Lab has everything you need TO GET MARKETING DONE.

Step-By-Step Playbooks

Up-To-Date Trainings

Your Questions Answered

Try DigitalMarketer Lab Free For 14 Days

Lab

Perfect for Solo Marketers
$ 95 Per Month
  • All 12 Mastery Certifications
  • Instant Access To All New & Updated Certifications
  • 45+ step-by-step playbooks
  • 70+ timely & tactical workshops
  • 5,000+ member community
  • Single User Access
Try For Free

Lab Team

Ideal For Small Teams & Agencies
$ 495 Per Month
  • Everything In Lab
  • Team-level access for yourself plus 4 users
  • Add or remove accounts as often as you like
  • Monitor course enrollment and progress of your team
  • Dedicated concierge support
Try For Free
Best Value

Lab Enterprise

More Than 5 Users?
Contact Sales To Build A Custom Plan
  • User-Based Pricing
  • Dedicated Technical Support & Account Manager
  • Negotiated Terms
  • Custom Branding
  • Custom Learning Paths
  • Custom Whitelabels
Contact Sales

BENEFITS OF MEMBERSHIP

12 Marketing Mastery Certifications
EVERYTHING you and your need to know to become true “T-Shaped” masters of digital marketing.
Digital Marketing Mastery
The Digital Marketing Mastery Course is the most comprehensive digital marketing training in the industry. You'll learn the foundation of DigitalMarketer's curriculum and get certified as a Digital Marketing Specialist.
Retail Price: $995
Included with Membership
Copywriting Mastery
Get our step-by-step plan for crafting persuasive copy that flat-out sells and get certified as a Direct-Response Copywriting Specialist.


Retail Price: $495
Included with Membership
Paid Traffic Mastery
Get our PROVEN plan for guaranteed traffic and a system for acquiring new customers. Plus get certified as a Customer Acquisition Specialist.


Retail Price: $495
Included with Membership
Content Marketing Mastery
Get our step-by-step plan for turning content into free, organic traffic and get certified as a Content Marketing Specialist.


Retail Price: $495
Included with Membership
Email Marketing Mastery
Get our step-by-step plan for using advanced email marketing strategies to massively monetize any email list and get certified as an Email Marketing Specialist.

Retail Price: $495
Included with Membership
Search Marketing Mastery
Get our step-by-step plan for generating free organic traffic and get certified as a Search Marketing Specialist.



Retail Price: $495
Included with Membership
Conversion Funnel Mastery
Get access to our proprietary customer getting strategy and get certified as a Customer Value Optimization Specialist.


Retail Price: $495
Included with Membership
Social Media Mastery
Get our step-by-step plan for tracking, measuring and (more importantly) monetizing social media and get certified as a Social Media Manager.


Retail Price: $495
Included with Membership
Optimization & Testing Mastery
Get a crash course in other valuable optimization methods that "move the needle" and get certified as an Optimization & Testing Specialist.

Retail Price: $495
Included with Membership
Data & Analytics Mastery
Get our step-by-step plan for building a powerful analytics dashboard and get certified as an Analytics & Data Specialist.



Retail Price: $495
Included with Membership
Community Management Mastery
Get a proven strategy for creating and growing a thriving online community that impacts your business' bottom line and get certified as a Community Management Specialist.

Retail Price: $495
Included with Membership
Ecommerce Marketing Mastery
Get our step-by-step process to make more sales & profit from your ecommerce store and get certified as an Ecommerce Marketing Specialist.


Retail Price: $495
Included with Membership
36 Marketing “Playbooks” That GET STUFF DONE
36 (and counting) actionable, step-by-step checklists that produce specific results and allow you to understand and implement complex marketing tactics with ease and speed. Including:
Facebook Ads Playbook
How to leverage Facebook to quickly (and cheaply) launch, test and scale your traffic campaigns


Retail Price: $27
Included with Membership
Google Ads Playbook
How to set up a Google Ads account and launch a new Search Campaign—budget, bidding, and all


Retail Price: $27
Included with Membership
Email Follow-Up Campaign Playbook
Plan and create a follow-up campaign to help you win back customers and increase overall engagement

Retail Price: $27
Included with Membership
Editorial Calendar Playbook
Create an editorial calendar that will streamline your content creation and maximizethe amount you’re able to crank out on a regular basis.



Retail Price: $27
Included with Membership
Landing Page Builder Playbook
Learn the 15 key elements every successful landing page needs and build out a page that is ready to generate email opt-ins and sales for your business.

Retail Price: $27
Included with Membership
Promo Calendar Playbook
Build a promotional calendar that roadmaps your customer communication to keep it consistent across all channels and media.



Retail Price: $27
Included with Membership
Product Launch Playbook
How to from nothing to launching a new product—and getting your first customer


Retail Price: $27
Included with Membership
Funnel Builder Playbook
Build and launch a marketing funnel that drives leads and conversions and gets your customers to keep coming back


Retail Price: $27
Included with Membership
Email List Builder Playbook
The roadmap that will take you through every deliverable you need to build out a funnel to attract new leads and email subscribers.

Retail Price: $27
Included with Membership
1-Minute Facebook Video Ad Playbook
The 5-step roadmap to create a 1-minute video that turns ice-cold prospects into buyers and promoters of your business.


Retail Price: $27
Included with Membership
Blog Content Engine Playbook
A duplicatable system to crank out share-worthy, clickable blog content that gets traffic & converts that traffic into sales

Retail Price: $27
Included with Membership
Customer Avatar Playbook
Learn what a customer avatar is and the steps to create it so you can finally get clear on who you're selling to and craft a tailored message for your audience.


Retail Price: $27
Included with Membership
Lead Magnet Builder Playbook
How to create a Lead Magnet that will provides value and drive a steady stream of leads to your business

Retail Price: $27
Included with Membership
Homepage Builder Playbook
How to create, and audit, a custom homepage that is sure to dazzle your customers—without being a designer


Retail Price: $27
Included with Membership
Plus 22 More Playbooks
(with new ones added every month)
Retail Price: $594
Included with Membership
Tactical Workshops That Keep You on the Cutting Edge
Every month we hold an in-depth workshop on a specific, timely tactic that you can attend live or watch the recording. Some of our past workshops (which you’ll get full access to) include:
Create a Video Ad That Sells
Craft an engaging & entertaining video ad that turns ice-cold prospects into red-hot buyers & promoters of your business.



Retail Price: $295
Included with Membership
Build a High-Converting Homepage from Scratch
Work with DigitalMarketer CEO Ryan Deiss to create a “sticky” and successful homepage that turns passive lurkers into engaged prospects and buyers.

Retail Price: $295
Included with Membership
Launch A YouTube Ad to Attract New Leads & Customers
Deploy a video ad on YouTube to a cold audience, and watch that ad get you more qualified leads and sales… automatically and predictably.

Retail Price: $295
Included with Membership
Build A Quiz To Attract New Qualified Leads
Leverage your very own quiz funnel to generate THOUSANDS of red-hot leads for your business… 24 hours a day, 365 days a year.

Retail Price: $295
Included with Membership
SEO 101: Create a Brand Strategy
Follow a proven process for deciding which keywords will make the biggest impact and drive tangible results for your organic efforts.

Retail Price: $295
Included with Membership
Craft an All-Star LinkedIn Profile
Leverage Social Selling's newest frontier to get back 80% of your leads... In less than an hour.


Retail Price: $295
Included with Membership
Craft a High-Converting Instagram Ad from Scratch​
Want an eye-catching and engaging Instagram ad that converts passive “scrollers” into red-hot leads and buyers? Now’s your chance…

Retail Price: $295
Included with Membership
Split Test Your Landing Page for More Leads and Sales
Set up a split-test using free (but powerful) software to optimize to get more from the traffic you already have and generate a consistent stream of leads and sales.
Retail Price: $295
Included with Membership
Grow & Scale Winning Facebook Ad Campaigns​
Construct a high-converting and repeatable Facebook ad system that is not only proven to generate leads and sales… it scales & grows with your business.
Retail Price: $295
Included with Membership
Create a “Value-Driven” Email Newsletter
Create a relevant, valuable, and content-packed newsletter that surprises and delights your customers... not just sells to them.

Retail Price: $295
Included with Membership
Craft a “Pillar” Blog Post that Sells
Build an engaging & entertaining blog post that establishes your brand as an industry authority, seamlessly mines leads, and converts those leads into repeat buyers.
Retail Price: $295
Included with Membership
Launch a Successful Podcast that Grows Your Brand​
Go from zero to “podcast pro” as we cover everything you'll need to execute to launch the first 5 episodes of your show.

Retail Price: $295
Included with Membership
Optimize and Build a Highly Engaging Facebook Page
Attract and keep adoring fans with a highly engaging Facebook page that publishes the types of content audiences respond to best.

Retail Price: $295
Included with Membership
The NEW Email Follow-Up Machine
Build an "Automated Selling Machine" that consistently converts cold leads into red-hot buyers... literally while you sleep.

Retail Price: $295
Included with Membership
Plus 30+ More Workshops
(with new ones added every month)

Retail Price: $11,505
Included with Membership
A Community That Answers All Your Questions
(even if it's 2am)
Our members-only Facebook group is made up of thousands of skilled and generous marketers who are ready to answer ALL your digital marketing and business-growth questions at any time, day or night.
Discounts and Deals on Must-Have Marketing Tools
As the largest community of digital marketers on planet earth, we’re able to negotiate some pretty sweet deals for our members on services and tools such as…
dmdeal-hostgator
DM+Deals+ManyChat
dmdeal-optinmonster
dmdeal-bucket
dmdeal-clickmeter
dmdeal-activecamp
dmdeal-crayon-2
dmdeal-adespresso
dmdeal-thrivethemes
dmdeal-optinmonk
dmdeal-niftyimages
Try DigitalMarketer Lab Free For 14 Days

Lab

Perfect for Solo Marketers
$ 95 Per Month
  • All 12 Mastery Certifications
  • Instant Access To All New & Updated Certifications
  • 45+ step-by-step playbooks
  • 70+ timely & tactical workshops
  • 5,000+ member community
  • Single User Access
Try For Free

Lab Team

Ideal For Small Teams & Agencies
$ 495 Per Month
  • Everything In Lab
  • Team-level access for yourself plus 4 users
  • Add or remove accounts as often as you like
  • Monitor course enrollment and progress of your team
  • Dedicated concierge support
Try For Free
Best Value

Lab Enterprise

More Than 5 Users?
Contact Sales To Build A Custom Plan
  • User-Based Pricing
  • Dedicated Technical Support & Account Manager
  • Negotiated Terms
  • Custom Branding
  • Custom Learning Paths
  • Custom Whitelabels
Contact Sales

What is DigitalMarketer Lab?

Whether you’re a beginner looking for a place to start or a seasoned marketer looking to up-level your skills, DigitalMarketer Lab has everything you need to get marketing DONE.

Membership comes with everything a modern marketer could need, including: up-to-date trainings (so you’re always one step ahead of the competition), proven step-by-step playbooks (so even complex tasks get done the right way, the first time), and a community of peers (so you never have a question that goes unanswered again).

DigitalMarketer Lab truly is an unfair advantage for any marketer.

Still on the fence? Watch this...

Try DigitalMarketer Lab Free For 14 Days

Lab

Perfect for Solo Marketers
$ 95 Per Month
  • All 12 Mastery Certifications
  • Instant Access To All New & Updated Certifications
  • 45+ step-by-step playbooks
  • 70+ timely & tactical workshops
  • 5,000+ member community
  • Single User Access
Try For Free

Lab Team

Ideal For Small Teams & Agencies
$ 495 Per Month
  • Everything In Lab
  • Team-level access for yourself plus 4 users
  • Add or remove accounts as often as you like
  • Monitor course enrollment and progress of your team
  • Dedicated concierge support
Try For Free
Best Value

Lab Enterprise

More Than 5 Users?
Contact Sales To Build A Custom Plan
  • User-Based Pricing
  • Dedicated Technical Support & Account Manager
  • Negotiated Terms
  • Custom Branding
  • Custom Learning Paths
  • Custom Whitelabels
Contact Sales

Marketing Skills

Digital Advertising
Content Marketing
Email Marketing
Search Marketing
Social Media Marketing
Copywriting
Ecommerce Marketing
Analytics & Data
Community Management
Optimization & Testing

Marketing Topics

Trends/News Traffic Generation List Building Conversion Optimization Increase Engagement Offer/Funnel Creation Campaign Creation Marketing Automation Marketing Management

Channels

Google
Facebook
Instagram
YouTube
Email
LinkedIn
Twitter
Pinterest
TikTok
Influencer/Affiliate

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Awareness
Engagement
Subscription
Convert
Excite
Ascend
Advocate
Promote

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